Analysis of Web 2.0 - Blog Tool

The Web 2.0 Blog application is an extraordinary social networking tool. Blogging is an effective medium for sharing ones beliefs, ideas, concepts, and perspectives. The blogger must be aware that they will receive both good and bad criticism and alternative viewpoints from a potential global audience, depending upon the blog configuration. The collaboration of thoughts and ideas promote innovative starting points which may mature into a new product or service. The disadvantage of the global brainstorming is the lost of ones intellectual property.

Another downside of Blogging is the potential and realistic economic consequences encountered when writing about an organization the Blog owner is affiliated and associated. The consequences are severe when the Blogger portrays and characterizes an organization in a prejudicial, detrimental and one sided viewpoint. The economic consequence involved the immediate dismissal from employment.

Overall the Web 2.0 Blog tool is an extraordinary freedom of speech instrument that allows global discussion of local and global issues and problems regardless political structure but not necessarily of their consequences.